Saturday, October 25, 2008

The TAKE ACTION alerts

The TAKE ACTION alerts are stricky templated and made up of VO and still images only – no video. The video is ONLY there to motivate people to click on the web link which takes them to the NGO/activist page were they can do something practical.

Template 1
This is 20 seconds with 7-12 images

TXT - Argent Action Alert

VO: This is happening now – to do something about it click on the link bellow.

TXT – Take action!

With a montage of images of what’s happening.

Template 2
This is 30 seconds with 10-15 images

TXT - Argent Action Alert

VO: this village is being burned down in Uganda, 200K people are being made homeless. To do something about it click on the link bellow

TXT – Take action!

With a montage of images of what’s happening.